Faceparty: A different approach to customer service

I was just reading a post “Jaw Droppers of 2008 – What they’d rather you forgot” on The Register where they recap the most embarasing moments from the past 12 months. The bit about an online community I’d never heard of before named Faceparty, and how they dealt out their customer service is priceless and a must read.

Social Network attacks own customers
Customer service has yet to hit Web 2.0, where you have to answer your own technical questions, wading through forums or sending emails to people in “support” who never reply. “Maverick” social networking site Faceparty went a step further, though, by rounding on users who dared to expect it deliver on its promises – in this case, free tools. Faceparty threatened to terminate accounts of “every single twat who moaned about their friggin’ free cool tools”. “Listen this is our HOBBY, not our business,” Faceparty said, helpfully reminding everyone it’s a “free fucking site” and not to expect anything.

Faceparty’s current homepage has a video on it that pretty well sums up their feelings for those that had the audancy to complain. (WARNING: Faceparty’s site & the homepage video are rated 18 & over. It’s a sexually explicit & rather alternative site, so if you’re easily offended or shocked, then please don’t go there!)

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