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The AAA of Branding
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It’s been a while since I’ve sat down to write anything about branding so I thought I’d dip my toe into it again and start with a short rule of three that successful brands follow. Attractive: Your customers need a reason, a desire to engage with you. To be drawn in by your brand…
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Air New Zealand staff have nothing to hide
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Although it’s about a year old, I just stumbled across this advert… Ground Crew, Pilots, Air Hostesses, body paint, need I say more? Let’s just that Air New Zealand are being upfront about themselves [youtube http://www.youtube.com/watch?v=elD38pJX7iE&] Plus the inflight safety video [youtube http://www.youtube.com/watch?v=6gF8AY_IfTo] Mind you, Cebu Pacific have a novel way of keeping your attention during…
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Sour
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Jay sent me the link to this music video at the weekend assuming I’d like it, he was right, it’s wonderful, and 3 million other You Tube users think the same. Plus it would appear Pepsi were inspired by the idea for their Pepsi Refresh Project (One People) commercial “This music video was shot…
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101010
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I slept in a little this morning, I got up just after 10, well it is Sunday… while shuffling into my living room pre-coffee I noticed sitting in my bay window a bowl of petunias, I don’t recall seeing them before, but as I said, this was pre-coffee, so I could have been mistaken, so…
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glif iPhone 4 Tripod Mount and Stand
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I’ve mentioned iPhone lens kits and tripod mounts before, but this is so simple and such a great idea! plus it’s an amazing case study for Kickstarter The glif needed $10K to get started, they launched on kickstarter Oct 3rd, they’re currently at $66K and they’ve still 27 days to go! [vimeo 15493382] More info…
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Most Blogs Ever Written Guinness Book of Records
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Darren Murph from Engadget awarded the Guinness Book of Records title of Most Prolific Professional Blogger, having written 17,212 individual posts (since surpassed). He’s probably written more posts in the past two weeks, than I have in the past two years! more info here
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Air Guitar Meets Air Drumming Meets iPhone!
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The video says it all… available this month more info at AirJ [youtube http://www.youtube.com/watch?v=34WLYXLCV8w]
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