Mindblown: a blog about philosophy.

  • What iWant iWatch To Be, Not a Watch!

    While very beautiful, the image above is not what I want a wearable from Apple (or any other manufacturer) to be, and I very much doubt Apple would produce it, not because they couldn’t, but because it doesn’t make sense, it doesn’t serve any additional purpose, users already have an iPhone in their pocket, why…

  • iBeacons, Apple’s Stealth NFC Killer (Plus a Retailers Dream!)

    I’ve an iOS developers account, so I’ve been playing around with iOS7 for a month or so, and have to say it’s pretty good, there’s still a way to go yet and there’s still a few bugs to iron out, plus I’m glad to see the back of all that digital felt & leather! But that’s not why…

  • Creating Software With a Soul

    I’ve been asked a few times before to explain the difference between UI & UX, but I think this amusing little video says it perfectly “Creating Software with a Soul” by Lyle

  • Resigned to Viral Marketing

    Fed up with a boss that wouldn’t listen, by being too focussed on viewing numbers and not quality content, Marina Shifrin decided to quit… but rather than simply writing an email giving her reasons why, she created a video herself to get her point across… and with 13,000,000 views in 5 days, she’s obviously getting…

  • The Real Thing

    I really like coca cola, when I was in my 20’s I’d drink about 2-3 ltrs of the stuff a day (yes you read that correctly, that’s 8-10 cans a day), and contrary to what you may think, I was as thin then as I am now, plus I still have all my own teeth!…

  • What’s the Cost of a Bad Brand and What’s a Good One Worth?

    What’s your brand really worth to you? If you’re Coca Cola it’s a heck of a lot, in the past year alone Brand Finance estimate that Coke lost $9bn in Brand Value! In comparison BP and it’s recent Gulf of Mexico disaster lost $3.4bn in brand value last year, only a third of Coke’s loss? Does…

  • Envisioning the Near Future of Technology Infographic

    This is such a wonderful infographic Michell Zappa you should follow me on twitter here

  • Cash is For Squares

      Square https://vimeo.com/63784924

  • What You Lookin’ At?

    Now here’s a neat use for a lenticular poster

  • Do You Know Where You’re Going?

    Alice asked the Chesire Cat, who was sitting in a tree. “What road do I take?” “Where do you want to go?” the cat asked. “I don’t know” Alice answered. “Then, it really doesn’t matter, does it?” said the cat. If your destination or goals are vague, then the decisions you make will reflect that. You…

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