{"id":2607,"date":"2011-11-28T16:48:23","date_gmt":"2011-11-28T16:48:23","guid":{"rendered":"http:\/\/blog.brendanmitchell.com\/?p=2607"},"modified":"2011-11-28T16:48:23","modified_gmt":"2011-11-28T16:48:23","slug":"too-much-of-a-good-thing","status":"publish","type":"post","link":"https:\/\/blog.brendanmitchell.com\/?p=2607","title":{"rendered":"Too Much of a Good Thing"},"content":{"rendered":"

Here’s a great article from Smashing Magazine on “improving customer experience by limiting choice.”<\/p>\n

It’s an issue I’ve encounter numerous times, when a client thinks they are doing me a favour by giving me an open brief, as in reality there’s no worse type of brief to get! So I’ve often said\u00a0“Give me the flexibility of a tighter brief”<\/p>\n

Plus I’m a firm believer of Occam’s Razor “The simplest solution is always the best” A\u00a0design isn\u2019t finished when there is nothing more to add, but when there is nothing left to take away<\/p>\n

So in keeping with the article’s advice, I’m keeping the options of this post simple, here’s the\u00a0link<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Here’s a great article from Smashing Magazine on “improving customer experience by limiting choice.” It’s an issue I’ve encounter numerous times, when a client thinks they are doing me a favour by giving me an open brief, as in reality there’s no worse type of brief to get! So I’ve often said\u00a0“Give me the flexibility […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[733,734],"class_list":["post-2607","post","type-post","status-publish","format-standard","hentry","category-drivel","tag-choice","tag-smashing-magazine"],"_links":{"self":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/2607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2607"}],"version-history":[{"count":0,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/2607\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}