{"id":2515,"date":"2011-09-21T16:06:00","date_gmt":"2011-09-21T16:06:00","guid":{"rendered":"http:\/\/blog.brendanmitchell.com\/?p=2515"},"modified":"2011-09-21T16:06:00","modified_gmt":"2011-09-21T16:06:00","slug":"new-truth","status":"publish","type":"post","link":"https:\/\/blog.brendanmitchell.com\/?p=2515","title":{"rendered":"New Truth"},"content":{"rendered":"<p>I was having a conversation just now and it reminded me of a sketch from the BBC Three animated series entitled Monkey Dust<\/p>\n<p>In this sketch the Advertising Agency Labia, are pitching &#8220;New Truth&#8221; to a Government Ministry that has to deliver some bad news!<\/p>\n<p><em>&#8220;By reclassifying things that aren&#8217;t entirely bad as things that are very nearly very good, you can achieve a significant re-emphasis of the good \/ bad ratio. We call it New Truth &#8230; it&#8217;s\u00a0up to ten times better than old truth.&#8221;<\/em><\/p>\n<p><em><\/em>[youtube\u00a0http:\/\/www.youtube.com\/watch?v=asFU5ReztXU] <\/p>\n","protected":false},"excerpt":{"rendered":"<p>I was having a conversation just now and it reminded me of a sketch from the BBC Three animated series entitled Monkey Dust In this sketch the Advertising Agency Labia, are pitching &#8220;New Truth&#8221; to a Government Ministry that has to deliver some bad news! &#8220;By reclassifying things that aren&#8217;t entirely bad as things that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[33,726,727],"class_list":["post-2515","post","type-post","status-publish","format-standard","hentry","category-drivel","tag-bikini-statistics","tag-monkey-dust","tag-new-truth"],"_links":{"self":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/2515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2515"}],"version-history":[{"count":0,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=\/wp\/v2\/posts\/2515\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.brendanmitchell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}