Brendan Mitchell blog

Tag: Volkswagon

  • The Bark Side

    Chewbacca’s my favourite   http://www.youtube.com/watch?feature=player_embedded&v=6ntDYjS0Y3w

  • The First Car Recycling Drop Box

    Here’s a terrific idea by Volkwagen’s to market their Polo “Our task was to tell people that the new Polo is produced out of 95% recyclable materials. People in Germany are used to recycled glass, paper and plates. So we just had to expand this matter of course for the new Polo.” Source Design Made…

  • Speed Cameras Are Good!

    Last Year I posted about the Volkswagon campaign named The Fun Theory, I just read on Digital Buzz that the campaign has since gone on to win the Cannes Cyber Grand Prix for a digitally led integrated campaign, which it won along side Nike’s “Chalk Bot” who took the award for the other digital solutions /…

  • Fun Feels Good

    I saw this on Jodi’s Blog the other day and thought what a brilliant way of showing how approaching an issue in a new or fun way can have terrific results by engaging the user in a visceral experience (see Anne’s blog for more on that). What’s also interesting is that this is entirely a…