Brendan Mitchell blog

Tag: Publicity

  • Nobody Reads My Blog

    I think my staff are trying to tell me something with my Secret Santa present this year!? So I thought I’d share this photo between the two or us! Of course if they were really trying to help, they could of added my URL underneath.

  • Apple Announces Its Last Year at Macworld

    At first this may appear as an irrelevant press release, but upon reflection it’s actually very telling of how media relations are changing in light of social media & web 2.0 plus the effect it’s having on the live events industry. Although Apple appears to rely entirely on it’s website & blanket media advertising for…

  • Got Something to Say?

    I got your press release, 
I wouldn’t change a single word… 
and that single word is on page 5! Ouch! but in today’s fast paced attention grabbing media frenzy, you really have to get to the point in seconds or your reader is gone, there’s too many choices, yet too little time. Sticking your press…

  • Just Give Me The Darn Thing!

    If you’ve got something worthwhile of my time then let me read it, but don’t make me jumps through hoops to get it. Why do I have to register with your site first to get it? ask yourself the following: If I don’t register with you… I’ll never know how great what you’ve written is,…

  • Can Stephen Fry kill a gadget?

    For one answer click this link to the BBC dot.life article by Rory Cellan-Jones It’s a good question to ask and anyone in a marketing or branding department should take note, as it’s not just gadgets that can be made or broken in this way, but services, reputations or even your brand! There’s been a…

  • Networking or Not Working

    In today’s 24/7 wired world of social networks, web 2.0 & mobile platforms, if you’re business is not networking then you’re not working! Do you have a group or page on a social network such as Facebook? Do you have a Twitter account? Do you have a Blog? Do you have a YouTube Channel? Do…

  • I can’t get no…

    Go on admit it, you know you jutted your lips out just then and said “mmm, mmm, mmm satis-fact-shun” Well maybe you can now… if you have a niggle about something, or want to ask the guys that actually make the products you’re using, check out Get Satisfaction What better way is there for a…

  • Marketing or Publicity?

    Well, basically it depends how much you want to spend… simply put you pay for marketing, while publicity is free! well free as far as you don’t give anyone any money, but of course it doesn’t just happen on it’s own, you’ve got to invest the time & effort, but it’s probably more fruitful than…

  • Wario Land: Shake It – YouTube Viral Campaign

    If you’ve not seen this already, trust me you will send it on to others!!! http://uk.youtube.com/experiencewii

  • Improv Everywhere

    If you’ve not heard about these guys, prepare to be entertained http://improveverywhere.com/ they also have a ning forum http://improveverywhere.ning.com/