Brendan Mitchell blog

Category: Not What You Think

  • Being Listless Is So Invigorating

    I’m a strategist & planner by nature, I’m continually gathering enormous amounts of information, so I write things down, I have a note book that I’m always jotting ideas into, I make lists of all the things I have to do, oh & I just lied to you! Not a big fat lie, just a…

  • Getting my stuff done

    Here’s a brilliant animation by Lev Yilmaz, I usually have these sorts of days when I have to do my expenses! There’s plenty more videos and illustrations on his sites http://www.ingredientx.com/ & http://talesofmereexistence.com/wp/ [youtube=http://www.youtube.com/watch?v=4P785j15Tzk&eurl=http://www.ingredientx.com/watch/tales/procrastination.htm]

  • Look for questions, not answers

    Asking the right questions, is more important than having all the answers. Knowing how to to get higher rankings in a Google search isn’t as important as asking, will it make any difference? It’s likely your time & effort would be better invested in creating effective ways to interact with your current customers, than spending…

  • Dirty Laundry

    We’ve heard it so many times from clients & suppliers… “we’re customer focused… everything we do is with the customer in mind… we’re number one for our clients… you can trust us to deliver… we won’t let you down… yawn yawn etc” Then they proceed to say “But don’t take our word for it, listen…

  • I hear there’s a recession, but I’ve decided not to take part

    At the end of 2007 I sold two of my companies, vision360 & ezpresenter, to the Cordovan Group, with the new company becoming Cordovan Digital (where I’m currently a Board Director). We’ve had a pretty good year, highest turnover & profits of our previous 10 year history, so I can’t say fairer than that. Of…

  • Faceparty: A different approach to customer service

    I was just reading a post “Jaw Droppers of 2008 – What they’d rather you forgot” on The Register where they recap the most embarasing moments from the past 12 months. The bit about an online community I’d never heard of before named Faceparty, and how they dealt out their customer service is priceless and…

  • Lightbulbs & Lasers

    bing! the lightbulb illuminates when you have your idea, it’s a killer idea, it’s going to change everything, it’s really cool, you almost can’t believe that no one has ever thought of this before, so sit there & bask in it’s warm glow for a while and let others join you to share in this…

  • Be Effective

    As a classic INTJ through and through I hate ineffeciency, it’s a pet hate and I strive to remove it from many aspects of my business, but I’ve just spent a couple of very informative days brain storming & discussing future strategies for the Cordovan Group with the board members along with Prof David Drennan.…

  • Fine Line

    “Drawing the line is easy, not stepping over it is the difficult bit” Brendan Mitchell

  • Heads You Win, Tails I Lose

    “Those who don’t keep their stuff in order, are lazy… while those who do, are too lazy to look for their stuff” Brendan Mitchell