Brendan Mitchell blog

Category: Brands & Marketing

  • Post It Notes Animation

    Looks like Aardman may already have a competitor on their hands for the largest stop motion animation! 350,000 post it notes were used in the making of this animation, which took 5months to complete! That’s a lot of paper! [youtube http://www.youtube.com/watch?feature=player_embedded&v=znN4vKL8baA] source Adweek

  • Gulp

    Having created the worlds smallest stop motion animation entitled Dot, Nokia set Sumo Science of Aardman the task of creating the worlds largest stop motion animation, the result is entitled “Gulp” [youtube http://www.youtube.com/watch?v=ieN2vhslTTU] the making of Gulp [youtube http://www.youtube.com/watch?v=fza5QdTfyxs] you should follow me on twitter here

  • More Choices, More Power, More Magic?

    I never realised text input could be so dramatic! Does it really warrant the Hans Zimmer-esq, Mission Impossible/Bourne Identity score, as per this promo video? And as to the strap line, “More Choices, More Power, More Magic” mmmm I think not… although no worse than Stroke it and Poke it!!! [youtube http://www.youtube.com/watch?feature=player_embedded&v=4dj-vyx9hAM]

  • Don’t Become Indifferent

    “You don’t have to do something wrong to lose a customer, sometimes it’s because you didn’t do enough” Brendan Mitchell

  • Have a Camper Day

    I just stumbled across a video of the Have a Camper Day iPad / iPhone app. It’s gorgeous here today in London (far too nice for me to be stuck in doors working, but needs must!)… anyway this app would brighten up the gloomiest of days, and by the look of the forecast I might…

  • Paper Résumés Don’t Cut it Anymore

    When applying for  a creative position, presenting a well designed résumé is a given, but it’s not enough, you need to be creative, you need to make an impression, be unforgettable… That’s what Victor Petit set out to do… and yes he got the job! [vimeo http://vimeo.com/21228618] You should follow me on twitter

  • 60 Things in 60 Secs

    A clever advert, it concentrates on the benefits of using the product rather than the product itself, plus it’s witty, to the point and without doubt, it will be a hit with the wives, girlfriends, or women in general! [youtube http://www.youtube.com/watch?v=jCthp6Fr0MI] Thanks to Unionversity for posting this you should follow me on twitter here

  • 9 Out of 10 Cats With Opposable Thumbs Prefer Facebook!

    I caught this advert at the weekend, I thought it was wonderful… although it didn’t make me want to rush out to buy some Cravendale milk! Also worth noting is Cravendale have created an online campaign around this advert, encouraging viewers to follow them on Twitter or like their Facebook page, buts what’s telling is…

  • The Computer Says No… So Do I

    I’ve just spent an hour on the phone with Barclays Bank and I accomplished nothing, except making my mind up to change banks. I won’t go into details, except to say that in May last year I applied to have a couple of ISA’s transferred from Barclays to Santander. It’s now February and Barclays have…

  • Is 2011 The New 1984?

    It was broadcast just once during the 1984 Super Bowl, but that’s all it needed, as when Ridley Scott directed Apple’s iconic and multi-award winning 1984 advert, he created an advert that captured the very essence of what Apple was at that time. The underdog, fighting against the tyranny of the corporate machine, hoping to…