Is The Times Paywall Paying Off?

Just how good are the Times and the Sunday Times online figures? Here’s what’s on offer Online access at £1 for a single day or £2 for a week, £10 for a month using the iPad app, if you’re a weekly paper subscriber you get online access for free. Going by the figures released, 100k users are […]

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That’s Brevity With An i

Today, the publisher of the national newspaper The Independent launched a newspaper named “i”, retailing for a mere 20p (The Independent costs £1). This is the first national newspaper to launch in the UK in 24 years (the last being The Independent in 1986). What’s interesting is how the marketing and PR reiterates that the […]

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